Bachelor of Business Administration | National University

National University’s Bachelor of Business Administration degree offers the following career-relevant concentrations. View the course catalog for more information.

Accounting

Designed for those majoring in business administration with its broad base of business-related disciplines, but who also wish to gain the intermediate-level accounting knowledge and skills appropriate for careers in the accounting and finance departments of a business, nonprofit, or government entity.

Alternative Dispute Resolution

Designed for those majoring in business administration or management who seek entry into the Alternative Dispute Resolution (ADR) field. The successful completion of the ADR program will provide students with the necessary skills to become effective negotiators, mediators and facilitators and to promote peace and understanding between diverse cultures.

Business Law

Designed for students undertaking the Bachelor of Business Administration (BBA) or BA Management (BAM) degree. The concentration will provide those who have an interest in a career in law, business or government, with an understanding of the complex legal issues that exist in today’s business environment.

Economics

Designed for those interested in learning how a society makes economic decisions, the program will provide quantitative skills along with the analytical ability to understand economic data. Students will be prepared to succeed in graduate studies in all business disciplines including Finance, Management and Marketing, as well as law school or other professional training.

Entrepreneurship

Designed for those seeking practical knowledge in starting, managing, or running a business. The concentration is aimed at providing students with the specialized knowledge of entrepreneurship, ebusiness, small business management, and family business. Entrepreneurship is one of the core concentrations in many schools of business.

Finance

This concentration prepares students for future managerial responsibilities with an emphasis on the financial management of organizations. Career opportunities in finance are in three interrelated areas: financial institutions; investments, including the sale of securities or security analysis; and financial management in all types of commercial and not-for-profit organizations.

Human Resource Management

This concentration provides education, knowledge and skills that apply to every level of an organization. This degree program is excellent preparation for students attracted to a career in the increasingly important field of human resource management.

Logistics and Supply Chain Management

This concentration prepares students for analytical and managerial roles in organizations that ship goods around town or around the world. Focus is on the growing realm of ecommerce and its complex omnichannel distribution systems.

Marketing

This concentration is organized around a managerial framework that gives students an understanding of the concepts of marketing as well as the application of these concepts in making decisions and managing marketing activities. There is a wide range of opportunities in marketing, market analysis, product/branch manager, retailing, and more.

Project Management

Designed for students who seek specialized knowledge in the field of project management by preparing them for careers in industry. The undergraduate curriculum prepares people who choose a career in the discipline and elect to go on to their professional certification in Project Management and/or their MBA.

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